BBB National Programs’ Digital Advertising Accountability Program (DAAP) found Zillow Group’s sites and apps inconsistently adhering to Digital Advertising Alliance rules on interest-based ads, ...
In addition to last night’s spot, Zillow has a truncated 30-second version of “Lake House” that it will broadcast later on cable television channels including CNN, HGTV and USA Network. The ...
The company, a large real estate listings platform, wanted to change its media mix to higher-quality online ad placements. “Environments where we are proud to show up,” as Zillow VP of media Ed Wild ...
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