Social media became an integral part of a packaging redesign project, connecting student-designers in Rochester with clients nearly 400 miles away in Washington, D.C. Graduate students in the ...

Meal kits are notorious for their packaging problem: A typical delivery might come with insulation, gel-filled icepacks, and tiny containers or bags holding individual ingredients–like a few leaves of ...

The fast food empire is putting its packaging graphics on a diet. The last time McDonald’s redesigned its global packaging was in 2013. It featured a frenetic collage of QR codes, slogans, ...

In design jargon, “appetite appeal” describes the level of sensory stimulation that food packaging should have in order to attract consumers. A product covered with only type is by default less ...

Already a leader in the better-for-you food movement with its iconic weight loss program that blends personalized support with pre-made food, Jenny Craig is expanding its menu and revamping its ...

It's no secret that McDonald's has a long and complicated history. Since the franchise first began, there have been so many changes and evolutions, from various discontinued menu items to how the ...

You know how frustrating this is: All you want is a teaspoon or two of capers, but your measuring spoon is too wide to fit into the mouth of the jar. Instead, you have to dump them out into a separate ...